US Survey Shows Minimal Boost in User Experience with WiFi 6

Table of Contents

Despite the evolution of WiFi standards every 3-5 years, user concerns persist. The primary expectation remains consistent—reliable WiFi with modest speeds and uninterrupted connectivity during online activities. Our extensive US market survey, featuring 1682 WiFi consumers, sheds light on user satisfaction and efforts to enhance WiFi experiences.

While theoretical WiFi speeds have soared from 600 Mbps in WiFi 4 to 9.6 Gbps in WiFi 6, the transition from WiFi 5 to WiFi 6 yields minimal improvement, especially for users already on WiFi 5. Approximately 50% of users express satisfaction across WiFi standards, with a marginal 10% improvement in WiFi 6.

Key Findings:

  1. Broadband Internet Experience:
    • Around 30% of end-users remain dissatisfied with WiFi performance.
    • Minimal improvement (10%) observed in WiFi 6 satisfaction levels.
  2. Reliability of WiFi:
    • Similar statistics for WiFi reliability across WiFi standards.
    • Introduction of WiFi 6 has not significantly impacted reliability.
  3. Download Speed vs. Signal Strength:
    • Poor signal strength correlates with lower download speeds.
    • WiFi router location optimization is crucial for a stable signal.
  4. WiFi Router Location Optimization:
    • 67-73% of end-users optimize router location for a robust signal.

Key Takeaways:

  • WiFi router location significantly influences signal strength.
  • Consumers actively optimize router location for stable connectivity.
  • Router upgrade cycle is swift in the US, with 77% upgrading in the last two years.
  • WiFi router ownership is dominated by ISPs, indicating limited availability of WiFi 6 routers in the market.
  • Despite efforts, new WiFi standards haven’t substantially improved end-user satisfaction; nearly half remain unsatisfied with WiFi performance.

In summary, US consumers are proactive in optimizing router locations and upgrading to the latest devices. However, the expected improvement in user satisfaction with new WiFi standards is yet to materialize, highlighting persistent challenges in delivering a consistently satisfying WiFi experience.